In store now! The Playbook: How to Deny Science, Sell Lies, and Make a Killing in the Corporate World by Jennifer Jacquet

The Playbook is an exposé of the extraordinary lengths that corporations will go to in order to spread disinformation and deny the scientific facts - around climate change, public health risks and worker safety - when they don't suit their agenda.

Written in the form of a corporate handbook for tobacco, oil and pharmaceutical company executives, it is a litany of obfuscation techniques, denial, delays and outright lies, including: how to recruit an academic 'expert' who is willing to compromise their integrity (or is just short of cash), how to massage the statistics, how to use legal and even physical intimidation against reporters and activists, and how, just as in a casino, to keep your customers comfortable, unquestioning, unthinking and playing along for as long as possible.

Follow Jennifer Jacquet on Twitter @jenniferjacquet and keep up with news from Penguin Books here @PenguinUKBooks

Order your copy today directly through October Books or buy online through our bookshop store and we’ll get a commission on your purchase.

The Playbook: How to Deny Science, Sell Lies, and Make a Killing in the Corporate World by Jennifer Jacquet

Paperback £10.99

Knowledge is power. Which is why the rich and powerful don't want you to have it.

Part satire, part social history, part guide to resistance, The Playbook is a charge sheet against the powerful. It shows us how, by understanding the methods and motives of disinformation campaigns, we may be able to outwit them.

Order your copy today directly from October Books or buy online through our bookshop store and we’ll get commission on your purchase.

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